Bloomberg

Made at BUCK. C.D, Emily Simms, Kirk Johnson / A.D, Lucas Ramos, Codie Chang, Jessica Bayer /  Designer,  Vicky Chong, Danni Xi, Daniel Stuhlpfarrer, Twisha Patni

Bloomberg’s rebrand is all about bringing Think Bigger to life, connecting its legacy with a bold vision for the future. With eight business tracks driving the company, the new identity strikes the perfect balance between consistency and flexibility. It gives each track the space to shine while staying true to a unified, global purpose.

This is about more than just design—it’s a reflection of Bloomberg’s drive to innovate, lead, and inspire everyone to think beyond the horizon.

©2024. all rights reserved.

hello@vickychong.com